February 22, 2025
Digital Art

LG ELECTRONICS ANNOUNCES 2025 ‘WONDERBOX SHOWCASE’ DIGITAL ART COMPETITION


College-Level Competition to Spotlight Endangered Species Awareness Inspired by NBC’s 10-Part Television Event, “The Americas”; Winning Entries to Be Featured on LG’s Times Square Billboard

ENGLEWOOD CLIFFS, N.J., Feb. 19, 2025  /PRNewswire/ — LG Electronics USA announced today a call for entries in its annual Wonderbox Showcase, a premier 3D digital art competition for college-level students. Designed to kickstart creative careers, the 2025 animation challenge will focus on advocating for vulnerable and endangered species of North and South America a direct tie to LG’s partnership with The Americas, a 10-part nature documentary series supporting wildlife conservation, premiering 7/6c on Sunday, Feb. 23 with two back-to-back episodes on NBC and streaming next day on Peacock — and LG’s ongoing partnership with the National Wildlife Federation to highlight at-risk species.

LG's Wonderbox Showcase challenges college students to create 3D art advocating for endangered North and South American species, partnering with the National Wildlife Federation to raise awareness.
LG’s Wonderbox Showcase challenges college students to create 3D art advocating for endangered North and South American species, partnering with the National Wildlife Federation to raise awareness.

College-level creatives are invited to submit original 3D anamorphic art that inspires a better future for the Earth and its creatures by embodying the showcase’s theme – “Life’s Good When You Protect Wildlife.” The Wonderbox competition seeks to artistically highlight endangered and vulnerable species in their native habitats through animations that create immersive digital worlds. These animations reveal moments of curiosity, wonder, and inspiration, recognizing that every species has a story to tell and a role to play in sustaining life on our planet.

Now in its third year, the Wonderbox Showcase has awarded $100,000 in money and prizes and created opportunities for student artists to jumpstart their careers, bringing their visions to life on one of the most prominent digital displays in the world—LG’s Times Square billboard in New York City.

Participants are challenged to push the boundaries of digital art and encourage audiences to celebrate and protect the remarkable wildlife and landscapes seen across The Americas. Student submissions will be judged on creative storytelling, technical skill, scientific accuracy and meaningful point of view. Three winners will have an opportunity to win cash prizes, converse with The Americas series creators and wildlife experts about their projects and have their work highlighted on LG’s expansive Times’ Square Billboard. The top three winners will be awarded significant cash prizes and LG’s CineBeam Q 4K UHD Projector.

  • First Place: $25,000

  • Second Place: $10,000

  • Third Place: $5,000

A Panel of Renowned Judges
Submissions will be evaluated by an esteemed panel of industry experts, including award-winning creatives, filmmakers and conservationists. The 2025 judges include:



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